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Never Be Afraid to Find the Dupe

A full bag of cosmetics can really add up, and the bill can be eye-popping. Maybe more expensive mean higher quality, in the minds of some consumers. Brands certainly want you to think so, when they charge you up the wazoo. But with the advent of YouTube beauty influencers, reviews often show us that this is not the case all the time. sometimes, the cheaper imitation is so similar you can barely tell the difference. Sometimes, it's superior!

Instagram / dupethat

Online beautypedias now exist that let you look up a specific product and find its sister online. If there is barely a difference in practice, why not save when you can?