Here we have North Carolina, a young man with pure enthusiasm. He's wearing a cap that could easily represent his favorite sports team and, of course, a pair of glasses for football viewing pleasure. North Carolina's legendary tailgates are a huge part of the sports culture there, and it's not hard to imagine this man taking part in them. He could be any guy from North Carolina, cheering from the stands on a Saturday afternoon.
Since North Carolina created Pepsi soda, we're assuming that this AI embodiment of the state wouldn't mind cracking open a cold one on Super Bowl Sunday- or any other day, really.